Quantcast
Channel: Social business | Charlene Li
Browsing all 30 articles
Browse latest View live

Image may be NSFW.
Clik here to view.

Report: How Corporations Should Prioritize Social Business Budgets

One question I frequently get is “How much should I be spending on social media?” The answer, of course, is it depends. This report looks at how 140 Social Strategists spent on social media in 2010 —...

View Article



Complete a Survey on Enterprise Social Networking

I’m working on a new Altimeter report on how organizations are using enterprise social networking (ESN) solutions. The report is tentatively titled “Making The Case for Enterprise Social Networking”...

View Article

Image may be NSFW.
Clik here to view.

Predictions and Priorities for Social Business in 2012 – Part I

My pet peeve about the annual predictions ritual is that they lack context for action. It’s nice to know that tablets and big data are important — but what should you do about it? So here’s my attempt...

View Article

Image may be NSFW.
Clik here to view.

Predictions for Social Business in 2012, Part II: Knowing Your Customer

Rather than simply make prognostications, I wanted to give actionable advice based on these trends. This is the second of my three predictions and priorities for Social Business in 2012 (read the...

View Article

Image may be NSFW.
Clik here to view.

Predictions Social Business in 2012, Part III: Transforming Your Organization

This is the last of three posts I’m writing on predictions and priorities for Social Business in 2012. You can read the first and second prediction posts for more context. Prediction #3: Connected...

View Article


Image may be NSFW.
Clik here to view.

Analysis: Why Buying Yammer Makes Sense for Microsoft

Microsoft announced that it would buy Yammer for $1.2 billion, after a week of speculation that the deal was imminent. From my perspective, having researched the enterprise social networking space...

View Article

Image may be NSFW.
Clik here to view.

Google+ The New Enterprise Social Network?

by Charlene Li and Chris Silva Google announced Google+ for Enterprises today with Hangouts integration into Docs and Calendar as well as administrative controls such as default posting to only within...

View Article

Image may be NSFW.
Clik here to view.

Why Most Social Strategies Fail

When I ask people what their social business strategy looks like, I usually get the following response, ”Oh yeah, we’re on Facebook.” The conversation continues apace: - Twitter account…check. -...

View Article


Image may be NSFW.
Clik here to view.

How To Create A Successful Social Business

Are you a social business? By this, I mean are you aligning your social strategy to business goals? In a new Altimeter Group Report, “The Evolution of Social Business“, my co-author Brian Solis and I...

View Article


Image may be NSFW.
Clik here to view.

New Book: The Seven Success Factors of Social Business Strategy

I’m very proud to announce the publication of an eBook that I co-authored with Brian Solis, entitled “The Seven Success Factors of Social Business Strategy“. Based on research as well as real-world...

View Article

The State of Social Business 2013

Share Altimeter hosts an annual Social Business survey to learn how social media is evolving within enterprise organizations. Data is then compared to previous reports providing a sense of movement to...

View Article

New Report: Social Media Education for Employees

Share Last year, we asked companies about their top social strategy priorities. The second top response was “Developing Internal Education and Training.” Yet, when we surveyed companies earlier this...

View Article

Infographic: State of Social Business 2013 and Outlook for 2014

Share This past year has been a busy one for me and Brian Solis on the research front. We’ve published the following: Report on the six stages of social business evolution Report on the true state of...

View Article


Help with My New Report: Employee Engagement & Advocacy

Share I’m passionate about Open Leadership, and the imperative to be open, authentic and transparent in the way we lead. This is all the more important when looking at how to engage employees, and...

View Article

Blogging as a State of Mind: Reflections on 10 Years of Blogging

Ten years ago today, I wrote my first blog post, entitled “Blogging as a State of Mind”. I still vividly remember the moment — my palms were sweating as I pressed the “Publish” button on my Typepad...

View Article


My TED Talk: Leading in the Digital Era

I crossed an item off my bucket list when I gave a TED Talk at TED@IBM on Sept. 23rd. The event was part of the new TED Institute, which partners with companies to create TED-curated events. The title...

View Article

How Good Is Your Social Business Governance?

In our research and client work at Altimeter, one of the most misunderstood issues we see is social business governance. I’ve seen it defined as everything from social media policies and risk...

View Article


Announcing My New Book “The Engaged Leader”

My work with CEOs and other leaders has proven time after time that the wisdom and experience a great leader brings to the table are the keys to making his or her digital transformation stick. Any one...

View Article

The Top Digital Transformation Priorities For 2016 – Part 1

Is your organization focused on the right things to drive digital transformation? And I mean a deep, meaningful digital transformation — one where the embrace of digital fundamentally changes an aspect...

View Article

Image may be NSFW.
Clik here to view.

Reflecting on 10 Years of Groundswell and What To Do Next

10 years ago, my co-author Josh Bernoff and I released our first book, Groundswell: Living in a World Transformed by Social Technologies. Today on this anniversary, I reflect on what our expectations...

View Article
Browsing all 30 articles
Browse latest View live




Latest Images